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Senior Marketing Analyst

StyleSeat

Remote / United States of America
  • Job Type: Full-Time
  • Function: Business Intelligence
  • Industry: Consumer
  • Post Date: 06/10/2021
  • Website: styleseat.com
  • Company Address: 660 4th st #429, San Francisco, CA, 94107

About StyleSeat

StyleSeat is the largest and fastest growing marketplace in the $78 billion beauty and wellness industry. Since launching in 2011, StyleSeat has powered 120M appointments worth $6.5B.

Job Description

At StyleSeat, our mission is to help people look and feel their best. We are on the path to achieving this mission by being the go-to marketplace for consumers to discover, book, and pay for beauty and grooming services (hair stylists, colorists, nail artists, estheticians, barbers, etc). We are also the premier solution for all independent professionals in the industry to run and grow their business. We have powered over 120 million appointments booked and $10B in revenue for small businesses and are on the path to much more.

As a Senior Marketing Analyst at StyleSeat, you will have a rare opportunity to join a startup empowering small business owners across the country to be more successful doing what they love. Our team believes in discipline, hustle and supporting each other to make a positive impact for our community and bottom line. We believe that diversity makes us stronger and helps us better support our customers. Our community is the center of everything we do.

About the Role:

StyleSeat is looking for a Senior Marketing Analyst with hands-on proven data analysis skills to help build StyleSeat’s analytics function from the ground up. You'll be deeply involved in driving decision-making across all aspects of the business, from exploratory analysis to better understand our customers, to building data pipelines that democratize a standard level of data across the company.

Reporting to the Senior Manager of Analytics, you will work closely with Marketing and Product teams to define and answer key questions, as well as enable robust logging and data pipelines. This position will also work closely with Finance and the Executive team to help develop top­-line metrics for the company.

What You’ll Do:

  • Identify & Execute analyses that answers the most important questions driving the operations and growth of the business in partnership with the Marketing Team
  • Maintain and develop our marketing reporting processes, tools, and data visualization to track daily performance and improve forecasting & modeling 
  • Generate actionable insights which drive operational decisions and improve the efficiency of marketing spend allocation across all Marketing channels including Paid Social, Search, Email, Push, and SMS
  • Act as the subject matter expert for all Marketing data, reporting, and attribution for channels including Paid Social, Search, Email, Push, and SMS
  • Influence cross-functional teams through presentation of insight-based recommendations
  • Design and assist in building Marketing data infrastructure and measurement models across the organization
  • Design A/B tests and analyze results to inform strategic decision making & next steps in partnership 
  • Recommend data standards and best practices to improve the quality of data and speed to insight

What You Can Bring to the Table:

  • 3+ years of relevant experience specifically in Marketing Analytics
  • Experience solving ambiguous data problems
  • Experience translating Marketing objectives into actionable analyses
  • Knowledge in SQL and an ability to write complex queries
  • Experience working with large, complex datasets
  • Knowledgeable in one or more leading analytical platforms
  • Proficiency in data modeling best practices
  • Proficiency in designing / building data pipelines or using ETL tools
  • Strong interpersonal and communication skills with an ability to explain technical/marketing concepts and implications to a broad audience
  • An ability to work with a diverse group of collaborators

Nice to haves:

  • Experience with Looker
  • Experience in an eCommerce, B2B2C marketplace, or B2C organization
  • Experience at a startup or late-stage growth company
  • Experience with JavaScript or Python would be beneficial

StyleSeat is focused on building a diverse and inclusive workforce. If you’re excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.

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