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Marketing Analytics Manager

LendingHome

Remote
  • Job Type: Full-Time
  • Function: Business Intelligence
  • Industry: Consumer
  • Post Date: 07/20/2021
  • Website: lendinghome.com
  • Company Address: LendingHome Corporation 201 Post St. Floor 12, San Francisco, CA, 94108

About LendingHome

LendingHome's built-from-scratch technology simplifies every stage of the loan process, ensuring easy financing for both novice and experienced real estate investors.

Job Description

With our built-from-scratch technology that covers every stage of the loan process, LendingHome has opened access and simplified a way for real estate investors—both novice and experienced—to get financing, generate wealth, and build businesses. Since founded in 2013, we have funded over $7 billion dollars worth of loans across about 32,000+ projects, becoming the nation's largest hard money lender. Combining the best technology and the most knowledgeable people, LendingHome has grown to a team of over 300 and has won many awards over the years including Forbes Fintech 50, Finovate Awards: Best Digital Mortgage Platform, Fast Company’s Most Innovative Companies, and many more. LendingHome is uniquely positioned to become the next great financial services brand powered by the most advanced mortgage platform in the world.

Loans funded: More than $7 billion
Market Share: Increased from ~2.5% in Q1 2020 to over 5.5% in Q3 2020.
Financial Impact: Since April 2020, LendingHome has been profitable every month, a rarity for a fast growing fintech company.
Geography: Lending in 28 states, which account for more than 80% of the nation’s real estate market
Homes financed: About 32,000
Principal and interest returned to investors: More than $5.18 billion
Employees: About 320 employees, scaling to 400 in 2021

This is a position that can be based anywhere in the United States, remote or in-office. Our hybrid distributed workforce philosophy allows us to find the best talent in the country and build diverse teams, while allowing our teammates to work from the location that works best for them, whether that is their home office or one of our office locations. We have offices in San Francisco, CA and Pittsburgh, PA for those of you that live local and want to work from the office. We also plan to use these spaces to bring together teammates and drive creativity and innovation.

The Role

Reporting to the Director of Marketing Ops, the marketing analytics manager will support the marketing team by analyzing our customer and prospect data, developing dashboards to surface insights, reporting on marketing performance and test results, and monitoring campaign effectiveness. The ideal candidate has a data-driven analytical mindset, has worked on large datasets, is comfortable working in Tableau and Salesforce, and can visualize and communicate insights clearly to teammates and leadership.

Responsibilities:

  • Own the creation and maintenance of current and future dashboards and one-off requests, creating self-service dashboards for marketing partners.
  • Regularly report on marketing campaign performance, channel performance, A/B test results, and key metrics, flagging potential issues and pointing out new trends.
  • You can manipulate large data sets with high complexity; fluency in SQL, Excel/Google Sheets, BI reporting tools (e.g. Tableau, Looker), and Salesforce.
  • You possess the curiosity and potential to dive into statistical analysis for predictive modeling and forecasting.
  • Partner with marketing, finance, data, business insights, and sales operations to ensure data integrity and validate findings.
  • Ability to scope, size, and fulfill requests balancing efficiency, quality, and impact.
  • Communicate insights using data visualization and presentations to stakeholders.
  • Develop and surface unique data stories for PR campaigns and thought leadership.

Requirements

  • 3-5 years of experience in a similar role
  • Proficiency with Salesforce and Tableau (or similar BI tool)
  • Experience building intuitive and actionable dashboards and data visualizations that drive business decisions
  • SQL proficiency with the ability to write queries to extract data from our data warehouse
  • Ability to pull out insights and identify patterns from open-ended business problems and datasets
  • Skilled presenting insights to both technical and non-technical audiences
  • Passion for data and analysis.
  • An excellent communicator, both written and verbal, with effective interpersonal skills
  • A demonstrated history of being high-energy, team player that works well under pressure, with the desire to jump in and get your hands dirty as needed when resources are constrained.
  • Ability to move fast and juggle multiple projects.

Bonus

  • Familiarity with marketing KPIs and metrics
  • Experience with B2B companies or in the fintech space

LendingHome in the News


 Benefits and Perks 

  • Career Growth: We foster an environment that encourages opportunities to use your voice, make an impact, and move towards your long-term goals.
  • Lunch & Snacks: Hungry? We have you covered! Enjoy catered lunches and Bagel Wednesdays—and don't forget to take your pick of healthy snacks and drinks daily from our fully stocked kitchen.
  • Work-life Balance: With our flexible time off policy, you can enjoy a well-rounded lifestyle while easily balancing work, travel, loved ones, and passions.
  • Family Matters: We know your role here might not be the only one you have. Enjoy your job as a parent and welcoming your new bundle of joy with our competitive parental leave policy.
  • Commuter Benefits: Travel from A to B without the stress. We help you save money on your commute to work with pre-tax deductions and a monthly stipend.
  • Product Ownership: We recognize your hand in making our business great. With offered equity, you can claim your stake in our growth.
  • Health Insurance: Your well-being is important to us. Our comprehensive medical, dental, and vision plans ensure that your mind and body are in good keeping.

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